Overview

“That which is measured improves.” – K. Pearson

In this module you’ll learn how to evaluate if your email marketing is working and how to A/B test your email content.

You will get the most value from this module if you currently have consistent traffic coming to your store and you want to learn how to measure your work.

In the implementation lesson you’ll get a behind the scenes look at how at measuring traffics at a 7-figure ecommerce store.