Consumer electronics ecommerce

Supercharge your sales.

Own where and how you sell, with total control over your customer relationship.

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The world’s leading electronics brands trust Shopify Plus with their business.

Master & Dynamic
General Electric
JB Hi-Fi

DTC commerce

Own the relationship. End to end.

It’s your business—and your customer. Cut out middlemen to deliver a personalized, branded shopping experience as cutting edge as your products. Online. Offline. Anywhere.

Get The Direct-to-Consumer Guide

Mobile phone showcasing different language and currency options

Global commerce

Local experiences. Global scale.

Customers everywhere want local shopping experiences, made just for them. Sell in multiple currencies and languages with one login. And personalize your checkout with custom discounts, offers, and shipping rates.

Speed and scale

Reliable under pressure.

Process thousands of transactions every minute without worrying about broken carts, crashed checkouts, or downtime. Instead, you can experiment, test new markets, and launch new products.

As a global brand, I can’t imagine doing business without Shopify Plus. Their well-engineered and capable platform, and strong support team, means we can focus on growing our business.

Paul Austin-MenearDirector of Digital Strategy at Nanoleaf
Up to 18% higher conversion

Mobile conversion

Faster checkout. Smoother sales.

Optimize for speed and conversion with Shopify Checkout’s fully customizable, mobile-first design. Couple that with Shop Pay for a checkout experience that’s 60% faster, resulting in up to 18% higher conversion rates.


Make room for innovation.

Ecommerce automation frees you from manual, repetitive processes so you can focus on your customers, products, and brand. Connect and automate the tools and apps your business relies on with Shopify Flow. And schedule campaigns, product releases, and promotions across every channel with Launchpad.

Security and trust

Security you can count on.

No more sleepless nights. No more wondering if you can handle the volume. No more discussions about security and servers.

  • Level 1 PCI DSS and SOC2 certified
  • Free SSL certificates on all stores
  • Data encryption in transit and at rest
  • Built-in fraud analysis and bot mitigation
  • Supported by Google Cloud Platform

Change your industry. Product by product.

Find out how Shopify Plus can help you change the future of retail, no matter what you sell.

You know consumer electronics. We know tech.

Let’s talk