Facebook Shops
Build your store, your way, on Facebook Shops
Create a unique shopping experience for billions to discover your brand on Facebook and Instagram.
Prepare your store for the launch of Facebook Shops. Get the channel now and set up your products, so once it’s ready to show, you’ll be ready to sell.
Install FacebookShowcase your brand and products
Customize your store, add products and get them in front of billions of Facebook users.
Offer a smooth shopping experience
Provide a consistent shopping experience, with easy product discovery.
Sell and fulfill from one inventory
Your Shopify back office stays synced across all the places you sell.
Selling made simple
Easy to set up and optimized for mobile, your Facebook Shops space will be powered by Shopify.
Get ready for a new way to sell
Customize your shop
Bring the look and feel of your Shopify store to Facebook Shops.
Create collections
Group items from your inventory to help customers discover your products.
Manage your shops across channels
Run a custom shopping experience for Instagram and Facebook in one place.
Give shoppers the best checkout experience
Instagram Checkout (beta) lets your customers complete an order without ever leaving Instagram.
Prepare your business
Install the Facebook channel
You’ll need to add the Facebook channel to your Shopify admin to get started.
Get your store launch-ready
Once Facebook Shops is available, your products will automatically move into the new experience.
Sync your product catalog
Connect your products by making them available to the Facebook channel.
Open your store
Customize and create collections to start selling on Facebook and Instagram — this new experience will let you sell on both from one admin.