Online store builder that has everything you need

Select a professionally designed theme

We have globally recognized designers on our team including Clearleft, Pixel Union and Happy Cog, who have created over 100 themes for you to choose from.

With both free & premium ecommerce templates available in the Shopify Theme Store, you’ll have no trouble finding the perfect corporate image for your business.

Make it your own

As you’re setting up your online store, you have the ability to customize any Shopify theme of your choice using a wide range of settings.

Preview your website in real time to see the changes you make using Shopify’s new Theme Settings Editor.

Customize a theme

From the tiniest of details right through to major functions, Shopify’s Liquid templating language makes it simple for you modify any aspect of your website.

Any code goes

HTML, CSS — whatever your code, feel free to use it! To get a sense of the possibilities, have a look at what some of our other customers have done with their ecommerce stores.

Use a Shopify Expert

If you’re looking for a completely custom design, consider working with a Shopify Expert to start your online retail store. Shopify Experts are preapproved, professional designers, marketers, and developers who can help you take your business to the next level.

Bring your clients to Shopify

As a designer, you understand the hassles associated with design constraints, unreliable hosting and backend limitations.

Shopify bypasses them all! Develop your clients’ online store through us for a smoother process from start to finish. Learn more

Fast checkouts

No glitches, hassles or delays — on Shopify, your customers are able to check out with ease.

SSL certificate included

Your Shopify shopping cart has its own 128-bit SSL certificate that comes at no additional charge and has the same level of encryption that large banks use.

Multi currency, tax and language support

You don’t need to worry about taxes and currencies because we handle it all on your behalf.

Simply choose your preferences and offer customer checkout in one of more than 50 available languages.

Flexible shipping rates

Choose the shipping strategy that's best for your business. Set up calculated, weight, or price based rates.

Get automatic shipping rates

Show USPS or Canada Post rates at checkout, then print the corresponding shipping label from Shopify. All merchants receive a discount on labels.

We’re PCI compliant

Your shop can accept Visa, Mastercard and other major credit cards with complete security thanks to Shopify’s certified Level 1 PCI DSS compliancy.

SEO your online store

We want your customers to find you on the web, which is why we support search engine optimization best practices including H1 tags, title tags and meta tags.

To make sure newly added products and pages are reflected in the search results, Shopify automatically generates sitemap.xml files for your online store.

Coupons & discount codes

With the Shopify and Advanced Shopify plans, you can take advantage of Shopify’s coupon engine to promote your business through attractive discount codes and coupons.

Offer attractive savings to your customers by dollar amount, percentage amount or even through shipping deals.

Go social

Any theme you choose from Shopify can be integrated with major social media sites so your customers can share your online store with their personal networks.

Powerful email marketing

Engage your target market through email campaigns.

Free advertising

Benefit from a marketing boost! As a brand new merchant on Shopify, you will receive $100 in Google Ads when you spend just $25.

Detailed analytics

A good business owner must understand their online store. Gain incredible insight into your performance through Shopify’s built-in analytics features.

We help you easily track your progress over time so you can make better business decisions in the long run.

Measurable results

Shopify’s customer service standards are high. We’re constantly checking in on how we’re doing by asking you to rate your experience after every interaction you have with us. Check out our ratings today!

Helpful tutorials

Learn how to manage your online store with Shopify Guides. Go through easy-to-follow tutorials to effortlessly make a wide range of changes.

Get answers fast

Visit the Shopify Help Center to find detailed, step-by-step answers to frequently asked questions.

Theme & API assistance

Get all the information you need on Shopify’s templating langauge, Liquid, and APIs for app development.

This documentation is thorough and includes illustrative examples that make it easy to follow along.

Open discussion

Connect with other Shopify users anytime to discuss everything from selecting a theme or integrating a payment gateway, to developing marketing strategies and optimizing your online store.