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Grow Your Business with Instagram

The 5 Stages of the Instagram Sales Funnel

Grow Your Business with Instagram

The 5 Stages of the Instagram Sales Funnel

Course content (32 lessons)

Overview

Welcome to the Course! 👋2:02

3 Reasons to Use Instagram to Grow Your Business1:01

How to Set Up Your Instagram Business Account2:02

How to Audit Your Instagram Page3:08

Frequently Asked Questions1:00

01 |How to Build An Engaged Following on Instagram

How Does the Instagram Algorithm Work?2:48

Discover Your Niche to Turn Viewers into Followers2:53

10 Ways to Find and Engage 1000 Raving Fans2:04

Workshop: How to Build an Engaged Following6:45

02 |How to Create Content that Converts Followers to Customers

The 7 Elements of an Instagram Post11:22

Content Curation vs. Content Creation3:36

3 Content Strategies that Provide Real Value2:30

How to Create Video Content on a Budget2:20

How to Create an Engaging Instagram Story5:33

3 Keys to Hosting a Successful Instagram Live3:38

Workshop: How to Create Content that Converts Followers to Customers13:05

03 |⌛ Halfway There... ⌛

Check in with your Progress1:00

04 |How to Create an Instagram Sales Funnel

The 5 Stages of the Instagram Sales Funnel1:56

The ‘Pirate’ Framework that Can Take You From Zero to a Million Dollars2:10

Awareness: 9 Methods to Generate Awareness4:17

Activation: Turns Followers into Subscribers3:04

Revenue: How to Use Shoppable Posts2:31

Retention & Referral: 3 Methods to Create a Customer Connection2:37

How to Use Instagram Analytics3:10

Workshop: How to Create an Instagram Sales Funnel10:58

05 |How to Make more Sales with Influencer Marketing

The Value of Influencers2:46

How to Find the Right Influencers for Your Business5:13

How to Create a Successful Influencer Marketing Campaign2:42

How to Reach Out and Brief an Influencer2:33

Tracking Results to Evaluate Influencer Success2:23

#FinishLine: Gretta’s Final Words of Wisdom1:24

Workshop: How to Make more Sales with Influencer Marketing9:08

Overview

Welcome to the Course! 👋2:02

3 Reasons to Use Instagram to Grow Your Business1:01

How to Set Up Your Instagram Business Account2:02

How to Audit Your Instagram Page3:08

Frequently Asked Questions1:00

01 |How to Build An Engaged Following on Instagram

How Does the Instagram Algorithm Work?2:48

Discover Your Niche to Turn Viewers into Followers2:53

10 Ways to Find and Engage 1000 Raving Fans2:04

Workshop: How to Build an Engaged Following6:45

02 |How to Create Content that Converts Followers to Customers

The 7 Elements of an Instagram Post11:22

Content Curation vs. Content Creation3:36

3 Content Strategies that Provide Real Value2:30

How to Create Video Content on a Budget2:20

How to Create an Engaging Instagram Story5:33

3 Keys to Hosting a Successful Instagram Live3:38

Workshop: How to Create Content that Converts Followers to Customers13:05

03 |⌛ Halfway There... ⌛

Check in with your Progress1:00

04 |How to Create an Instagram Sales Funnel

The 5 Stages of the Instagram Sales Funnel1:56

The ‘Pirate’ Framework that Can Take You From Zero to a Million Dollars2:10

Awareness: 9 Methods to Generate Awareness4:17

Activation: Turns Followers into Subscribers3:04

Revenue: How to Use Shoppable Posts2:31

Retention & Referral: 3 Methods to Create a Customer Connection2:37

How to Use Instagram Analytics3:10

Workshop: How to Create an Instagram Sales Funnel10:58

05 |How to Make more Sales with Influencer Marketing

The Value of Influencers2:46

How to Find the Right Influencers for Your Business5:13

How to Create a Successful Influencer Marketing Campaign2:42

How to Reach Out and Brief an Influencer2:33

Tracking Results to Evaluate Influencer Success2:23

#FinishLine: Gretta’s Final Words of Wisdom1:24

Workshop: How to Make more Sales with Influencer Marketing9:08

Welcome to Module 3! In this module you’ll learn proven Instagram growth strategies focused on helping you skyrocket your sales.

If you’re brand new to sales funnels, you’re in the right place to learn what it is and how a sales funnel’s goal is to turn a follower into a brand advocate.

Then head to the next lesson to discover the Pirate Framework you can use to lead your potential customer down the funnel to make a purchase.

[MUSIC PLAYING] You've learned how to create compelling content. You understand what it takes to turn followers into fans. Now, I'm excited to teach you how to use Instagram as a marketing and sales tool, so that you can skyrocket your sales. To start, I want to teach you how to turn your Instagram page into a full-blown sales funnel for your business. So what exactly is a sales funnel? A sales funnel refers to the buying process a potential customer goes through before making their purchase.
If you're not familiar with the sales funnel, it looks something like this. At the top is the awareness stage. This is where they find out about your brand. They might find out about you through a hashtag or use a referral from a friend. Next, is the interest stage. This is where they follow you and engage in your posts. They might even click to visit your website and see what you're all about. Afterwards, you're in the evaluation stage.
This is the point where they're interested in purchasing your product. This is where all your hard work on Instagram pays off. You've built this relationship with your potential customer, and they're at the point where they're taking out their credit card and they decide to take action and buy. The last step is the conversion. This is where they purchase your product. Traditionally, there are four stages of the sales funnel, though I add one more-- turning your customers into brand advocates.
This is where you've surprised and delighted your customer, where they become a raving fan. They tell everyone, including their friends and family, about your product. Next, we're going to look at a framework that I use to grow my Instagram accounts, and guide followers through the stages of the sales funnel toward a purchase. [MUSIC PLAYING]