What product on white photos do I need to take for my business?

Course content (24 lessons)

As you learned in Module 1, white background photography is the gold standard in ecommerce photography. It’s absolutely essential to help you showcase the details of a product and help the customer make the decision to buy.

Watch and learn how to plan your white background photoshoot.

RESOURCES:

Brooklyn Theme for Shopify (free theme)
Shopify Theme store (free and paid themes)
Shopify Store Shotlist. The second tab has a template for white background photography. You can copy this Google Sheet document and create your own shot list. Ensure you change the document for the theme you choose for your Shopify store.
Burst: Burst is Shopify’s Free Stock Photography site. You may be able to find photos that you could use on your store (i.e on the Contact Page) that can save you time and money.

👉You have reached the end of Module 2! Before starting Module 3, be sure to create a detailed plan for your photoshoot to help set realistic expectations for your shoot and keep you organized throughout the shoot.

[MUSIC PLAYING] Now that you have your branded images planned out, it's time to decide on what photos you need to take on a white background. Let's get started by switching over to our POW images tab, also known as our products on white tab. You can see it's a little bit different. Again, start by listing off every photo that you want taken. For example, these hats; we're going to want a front and back of each hat, and then maybe a family photo of both hats.
So that's five total photos. I'm going to list each one out on its own row. If you're going to DIY, then you can figure out the creative stuff when you're shooting. But if I'm hiring a photographer, then it's usually a good idea to give clear direction on what they're looking for. At Products On My Photography, we request our customers just take a quick cell phone photo of the arrangements that they're looking for just so we know what's going on in the photos and what your expectations are.
You can also add lighting examples and we'll match them. This is the best way to tell a photographer what you're looking for. In module three, we're going to shoot these products on white backgrounds for ourselves and not hire a photographer just yet.

What product on white photos do I need to take for my business?

Course content (24 lessons)

Overview

01 |The Value of Perception

02 |Being Strategic about Photography

03 |New Business Owner on a Budget

04 |Business Owner with a Marketing Budget

05 |Increase Sales with Effective Photo Placements

RESOURCES: