Shopify ecommerce feature list
…and we're always adding new ones
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Design
- A professional-looking ecommerce site up and running in minutes
- Standards-compliant, fully customizable templates provided free to use with your account
- Complete control over your website's HTML and CSS
- Flexible layout of dynamic content via the Liquid templating language
- Media assets linked to individual products or your shop as a whole
- A network of fellow Shopify designers eager to discuss new tips and strategies on our forums
CMS product management
- Easy to add, list, edit, and organize products using our streamlined CMS interface
- Inventory tracking for whichever products you want
- Drag-and-drop ordering of product images
- Multiple variants for each product allow options with unique inventory tracking, prices, weights
- Keyword tags to aid in searching and browsing within your ecommerce shop
- Don’t want to do shipping? Let someone else do it for you through one of our supported fulfillment services such as Fulfillment by Amazon.
Orders
- New order notifications via email, RSS, and on your mobile phone with SMS messaging
- Email customers from within Shopify
- Track payment and shipping status on orders with detailed reports
- Customizable views of your orders filtered by their current status
- Orders can be exported in CSV format to use in your spreadsheets
- Realtime notifications for orders using WebHooks
- Order cancellation with automated chargeback option
CMS admin interface
- Uncluttered interface letting you manage your ecommerce shop without getting in your way
- Streamlined dashboard showing you vital shop information each time you log in
- Interactive real-time statistics panel
- Inventory warnings placed in the sidebar to let you know when products are out of stock
- Blogs, pages, and site navigation all managed through intuitive administration screens
- A full featured Asset system which lets you use and re-use your stock photography, logos or product pdf’s wherever you need them.
Ecommerce marketing
- Shopify's CMS was designed by SEO experts so your store will rank in Google, Yahoo and Bing
- One click submission to Google Product Search comparison shopping search engine
- Ability to create coupon codes for percentage or fixed amount off, free shipping, etc.
- XML Sitemap automatically generated for search engine indexing
- Enter comparison prices to indicate sales or to set you apart from the competition
- Shopify's blog and "Guru" coaches help with tips and tricks to get more sales
Under the hood
- Certified Level 1 PCI compliant to ensure the security of your customer data
- Built on a foundation of open source technology that is constantly being tuned and improved
- Developed with the powerfully agile and expressive Ruby on Rails web framework
- Hosted on our secure and expertly maintained Debian Linux servers, guarded by ultra secure OpenBSD firewalls
- Backed by the reliability and speed of MySQL databases
- Operating from a World class data center
- Compatible with many direct payment processors